About Us
"Finding Inspiration in Every Turn"
“It's the little things that make the big things possible. Only close attention to the fine details of any operation makes the operation first class.” - J. Willard Marriott
Your Trusted Partner in Hospitality Consultancy
At Hospitality Collective, we specialize in delivering innovative consultancy services tailored to the hospitality industry. Founded in response to the increasing complexities faced by businesses, we support a diverse range of clients, from boutique hotels to large restaurant chains. Our focus on streamlining operations, enhancing guest experiences, and implementing sustainable practices has positioned us as a leader in the national hospitality consultancy landscape.
Let us help you navigate challenges and seize new opportunities in this dynamic sector.
Our Mission & Vision
Our mission is to empower hospitality businesses through tailored solutions that drive success. We envision a thriving hospitality industry where every business, regardless of size, has access to the tools and strategies needed to excel.
By prioritizing sustainable practices and operational excellence, we help our clients not only meet but exceed guest expectations.
Our commitment to fostering a culture of innovation ensures that we stay ahead of industry trends, creating value for our clients and their customers.
Our Approach
At Hospitality Collective, we take a holistic approach to consultancy, addressing every facet of your business. Our team combines industry expertise with cutting-edge technology and data analytics to inform decision-making.
We collaborate closely with stakeholders, building partnerships that enhance brand presence and improve service delivery.
This comprehensive methodology allows us to craft strategies that are not only effective but also sustainable, ensuring long-term success for our clients in the competitive hospitality market.
Why Choose Us?
With years of experience in the hospitality sector, Hospitality Collective has established a reputation for excellence and reliability.
Our dedicated team is passionate about helping clients navigate the complexities of the industry. By focusing on tailored solutions, sustainability, and data-driven insights, we position your business for growth and resilience.
Partner with us to transform your hospitality operations and create memorable guest experiences that set you apart from the competition.
Meet the Team
Our team combines decades of experience, diverse expertise, and a passion for elevating the dining and service experience.
Each member brings unique skills and a shared commitment to excellence, innovation, and personalized service.
From strategic visionaries and culinary experts to operational masterminds, our team is dedicated to making every project a success, tailoring solutions to exceed client expectations.
Together, we deliver results that inspire and drive lasting impact in the hospitality industry.
Duayne Baron de Waal
The Creative Flavor Infuser
Duayne de Waal is the visionary behind the Hospitality Collective, known for his exceptional ability to infuse creativity and flavour into every aspect of the culinary and hospitality industries. With over two decades of experience in the vibrant Middle East and Gulf region, Duayne has become a driving force in developing innovative concepts, establishing thriving brands, and elevating guest experiences across restaurants, cafes, hotels, and cloud kitchens.
His relentless pursuit of culinary excellence and passion for flavour infusion form the foundation of the Hospitality Collectives groundbreaking approach to hospitality consulting. From concept creation to operational optimisation, Duayne's expertise spans the full spectrum of the Food & Beverage sector, making him a trusted partner for businesses seeking to Live their Dream in an ever-evolving market.
With a proven track record of success in Dubai’s highly competitive hospitality scene, Duayne has collaborated with some of the region’s most prestigious five-star hotels and culinary establishments. His unique approach to menu curation, honed across diverse cuisines, is coupled with a talent for streamlining kitchen operations, optimising financial costs, and enhancing operational efficiency.
Duayne’s versatility is reflected in his extensive portfolio, which spans everything from cozy cafes and casual dining to high-end fine dining and cutting-edge cloud kitchens. His deep knowledge of culinary trends and market dynamics enables him to craft bespoke, scalable solutions that cater to the entire spectrum of dining experiences.
As The Creative Flavour Infuser, Duayne remains dedicated to pushing the boundaries of culinary innovation, combining creativity with strategic insights to help clients taste, explore, and indulge in the limitless possibilities of their business ventures.
James van Hughes
The Operational Strategist
Our Recent Clients
